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50 Cent may have been kidnapped in his video for ‘Smoke,’ but the tables have turned in the Eif Rivera-directed visual for his new song ‘Irregular Heartbeat.’
This video shows 50, Kidd Kidd and Jadakiss (who are both also featured on the track), walking through an abandoned building spitting rhymes that intimidate and put fear in enemies. As they deliver their lines, a man is violently abducted from his home. Not only do we see him get beat up, but it’s all done in front of his family. Although the kidnappers remain masked throughout the whole video, there is a correlation between the rappers’ lyrics and the visual’s storyline.
“N—-, you p—-, you scared / I can hear your heartbeat / Why the f— would you come around here, I can hear your heartbeat,” Fiddy delivers on the hook.
The video arrives just hours after Fif shared the track with fans. The song will be featured on his new LP, ‘Animal Ambition,’ arriving June 3.
