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After a four-year hiatus, Black Rob is planning a comeback in the rap game. The veteran rhymer just released a new single “Welcome to My Life,” off his new album, Genuine Article, which drops later this month.
On “Welcome to My Life,” Rob details his long journey back into the spotlight. “When you are doing life shit don’t suffice / I’m confused, I’m scratching my head like lice,” he raps, adding, “One thing’s for sure, big bruh, I’m a witness / You can’t put a real rap nigga out of business.”
Rob’s album, Genuine Article, boasts guest appearances from Murda Mook, Tek of Smif-N-Wessun and Sean Price with production assists from Easy Mo Bee, Numonics and Coptic.
In addition to the album, Rob will appear in a reality TV show called Come Back Kings. The series follows him, Mr. Cheeks, Ed Lover, Calvin Richardson, Treach and others trying to turn their setbacks into comebacks.
Rob was once a prominent rapper on Diddy’s Bad Boy Records who recorded the classic 1999 hit, “Whoa.” But his success was derailed after he got caught up in criminal activity and had to do a four-year prison stint.
You can watch a preview of Rob’s reality show Come Back Kings here.
Rob is back and ready to show the world that he’s the Genuine Article, which hits stores on April 21.
Listen to Black Rob’s “Welcome to My Life”
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